Monday, 21 September 2015

Workbook: Critiques

For poster 1 ("One mans trash is another kids treasure"), it was suggested I expand on the idea of rubbish and the beach/sand and have a sand castle decorated with rubbish. I should also change the font to something more playful and simple, as the demographic is parents with children so it should appeal to adults, but catch the eye of children. I was also advised to take a photo of a beach and use that instead to experiment with mixed media, but it must be a photo of a New Zealand beach (not restricted to the Wellington region).

For poster number 2 ("The latest fashion trend") which is also the idea that Phoebe and I want to use for our final, we were told to combine both our poster designs. 
Phoebe created a magazine-style poster based around Vogue magazine with a photographic style, and I created a more illustrative poster using vectors. I will transfer my model onto Phoebe’s background of Vogue, and we simplify the poster by removing the text that was crowded around her model to “VOGUE – the latest fashion trend?” and then have the details of the beach cleanup day written in white to separate from the call to action. This will subconsciously cause the viewer to create a separation between the two pieces of information.
We changed the tag line to a question as this is the call to action.
The image will be using a summer beach theme instead of a grotty winter beach type image as we are playing on imagery and want to make our poster seem glamorous and stand out to the viewer – we are trying to express that pollution will soon be glamorised in order for the issue to seem like less than a problem than it actually is; it’s showing the possibility that we will end up working WITH the issue instead of ADDRESSING the issue.

Note: need to consider font styles.

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